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Aired: February 22, 2007
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"Learn from Expert Ian Lee How You Can Use
Newsletters to Earn Second, even Third Revenues from Your Site’s
Customers"
 Did
you know that you can add a newsletter to your website to help keep your
products and your offers in front of your target audience?
According to Ian
Lee, Founder of Affiliate Marketer’s Alliance, and Business Analyst for
PartnerCentric, you can count on a simple, well-developed, well-executed
newsletter to do this, and more.
If you’re asking yourself if adding a newsletter opt-in for your site’s
visitors is something you should do, this Coffee Talk is one you won’t want
to miss!
 According to Lee, it all starts with your business model, where you can turn
to determine if a newsletter will benefit your visitors (and in most cases,
it will).
As Lee explains, you spend a great deal of time, effort and money bringing a
visitor to your site. Why let this possibly go to waste?
Instead, follow his lead and offer visitors to your site a valuable
incentive, something for free, Lee suggests.
For instance, Lee, who’s email newsletter lists is now more than
11,000-strong, provides visitors to his health and nutrition site free
nutrition tips that he delivers to them via an auto-responder campaign,
which starts the minute they opt-in for his newsletter.
As he tells James, “Everyone loves something for free.”
In this Coffee Talk, you will also learn why Lee prefers double opt-ins and
how you can make this work best for you and your mailing list, as well as
some great landing page secrets, important information about your website’s
privacy policy and more.
To access the full interview, choose your preferred format:
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For more information, visit
www.aweber.com.
About James Martell
 James
Martell, a successful affiliate marketer and natural search
expert has published many dozens of sites over the years, and uniquely
derives most of his traffic through natural search at the major search
engines. James shares this knowledge with other webmasters in the THIRD
EDITION of his highly acclaimed Affiliate Marketers Handbook - "2006", his
twice monthly Affiliate Buzz audio newsletter and his online
Affiliate Marketers BootCamp where he holds classes via the Internet. James
resides in a seaside community south of Vancouver, BC Canada with his wife
Arlene and four children, Adam, Justin, Shelby and Victoria.
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